The Intense Glow — Fenoy J | Art Director, Brand & Communications Designer, Illustrator & Photographer

I’m a Senior Designer, Art Director and Creative Lead with 6+ years of experience shaping brand identities, directing visuals, and bridging design with strategy. Specializing in branding, digital media, and art direction, I craft cohesive narratives that strengthen brand presence and engage audiences. With expertise in campaign development, multimedia production, and cross-functional collaboration, I drive creative projects from concept to execution, delivering cohesive, impactful brand experiences.

Great design starts with a vision. Let’s bring yours to life!

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The Intense Glow

Challenge: Ensuring the new product line maintained a cohesive visual identity with the brand’s flagship products while differentiating itself in the market.

Solution: I designed packaging that seamlessly extended the brand’s aesthetic, directed a comprehensive photography campaign, and launched a digital and print campaign, including high-impact City Lights advertising placements.

From conceptualization to execution, I led the creative development for The Intense Glow: The Glow, The Morning Glow, and The Evening Glow. I designed the primary and secondary packaging, ensuring a seamless extension of the brand’s flagship aesthetic. I also directed the photography for the launch. Additionally, I devised the campaign strategy for both digital and print, creating compelling advertorials and coordinating digital screen assets enhancing the brand's visibility across urban landscapes.